Coke's Happiness Machine Ad Wins Rave Reviews

This video Ad has gone viral, with over a million views and still counting.  It is a perfect example of featuring the brand prominently without being "salesy."  The video Ad is compelling but not overdone - there are even a few surprises.  Can you  imagine doing a  video Ad like this for your company's products or services?  

Unique and Engaging Use of Technology by Ikea

Ikea has created a terrific interactive site this time, which allows the viewer to use music or voice to interact with the site.  Really great!
Ikea's Terrific New Interactive Site

Comical Lessons from an Ad Man - TED

Rory Sutherland asserts that a change in perceived value can be just as satisfying as what we consider 'real' value.